Yourmove.ai: A keyboard that inspires first impressions
Designing a AI powered keyboard integration that simplies moves users past the paralysis of shooting your shot in online dating
Disciplines
Product Design, User Research
Industry
Online Dating
Duration
2 months
Ideate messages in styles you want to write in
Simplified scroll wheel helps users configure AI engine to give them full customization ability based on the scenario they're in and the voice they're trying to write in
Giving speed and access to users so they can deploy how they want
Ability to either use keywords or upload a screenshot of a current conversation to get quick help on message ideas
Helping users find their own voice
Providing users three choices and the ability to regenerate so they can find a message they feel confident sending which represents their own style
What did we learn?
Empathy towards any and all users
I’ll be the first to tell you I had some initial reservations of designing an AI tool to help game online dating.
It all starts though with talking to the user and you’ll likely be surprised.
Taking time to actually talk to end users made me realize our personas were self described “awkward people” who just never had someone show them the way in
Fun fact—multiple users from India talked about modern dating being introduced in their countries as an alternative to arranged marriage. Now they were expected to date in a western context, without any models or coaching on what that looked like. Yourmove provides them a non judgemental way to find their own voice
Validate early and often
When designing in a space without existing mental models, it’s easy to fall in love with your own ideas or go down a rabbit hole.
There was a moment in our design where our founder had conviction in a wireframe that looked like the one below
We left that brainstorming session on a high to go to a AI community meetup together where I thought to take our the prototype on my phone to get some opinions from some practitioners.
I realized immediately from the puzzled faces we were completely off. We would’ve wasted some dev cycles if we decided to dive head first without getting some opinions.
Be careful with making any assumptions
By putting in the time to do user research and looking at our data, I realized I was wrong in my own assumptions.
Users weren’t using Yourmove.ai for a low effort, high volume play. Instead, they were coming to the site repeatedly because of their own writers block.
In fact, users typically took our generations as a starting point to then add their own finishing touches on what they were writing.
My job as designer is a way or them to craft an experience that suits their needs
Other projects
Zippy: Helping Americans get faster and equitable access to home ownership
Designing a new loan processing system to reduce the amount of time for borrowers to get loans on first time homes
Journel: AI to help people reflect deeper and better understand themselves
Giving people a way to jot down unfiltered thoughts from all devices and get guiding questions back
